Why Now Is the Smartest Time to Plan Your Client Gifts
Is 2025 proving to be a challenging year?
You’re not alone. With operational costs rising, National Insurance contributions increasing, and global uncertainty (yes, Trump again), it’s no surprise many businesses are tightening their belts.
But cutting back on client relationships could be a mistake. Especially when retaining clients is five times cheaper than attracting new ones.
One of the simplest, most impactful ways to strengthen those relationships?
A thoughtful, branded gift at Christmas.
Why Branded Gifts Work
Think about how you felt the last time you received an unexpected present.
Warm, surprised, appreciated?
That’s exactly how you want your clients to feel when they think of your brand.
Unlike generic gifts or digital messages, branded merchandise delivers a physical, lasting reminder that they matter to you.
7 Reasons to Plan Now (Not in November)
- Limited stock – the best items go early
- Suppliers are already getting busy
- Costs often rise in Q4
- You’ll avoid last-minute panic buying
- Clients notice when you plan ahead
- You’ll have time for quality branding and personalisation
- It puts you ahead of competitors who are still “thinking about it”
Top 5 Promotional Gifts Your Clients Will Love
1. Braiswick A5 Soft-Feel Notebook
Elegant and practical—ideal for clients on the go or in important meetings.
2. Stainless Steel Double-Walled Bottle with Bamboo Cap
Keeps drinks hot or cold, and looks sleek on any desk or bag.
3. Charles Dickens® Metal Ballpen
Premium quality, presented in a deluxe case. Ideal for VIP clients.
4. Tower Stainless Steel Travel Mug
Perfect for those who are constantly on the move and never stop for a proper coffee break.
5. Bamboo Wireless Phone Charger
Keeps devices topped up while quietly promoting your brand from their desk.
Final Thought
Building client loyalty doesn’t require a huge marketing budget—just a bit of thought, some planning, and a well-timed thank you.
So, as you soak up the summer sun, don’t forget about Christmas. A carefully chosen branded gift can leave a lasting impression long after the decorations come down.
Need help choosing the right gift?
Get in touch today and let’s make this year’s client gifting your best yet.
